Artist’s Winning Design Becomes an LMU Experience

Watch a time-lapse video of the mural’s installation.

LMU PLAYA VISTA CAMPUS | When visitors step off the elevator at the LMU Playa Vista Campus, they step into an immersive tableau of Loyola Marymount University.

The mural that covers the floor, walls and ceiling is by Elisaveta Pironkova Petrov ’12, whose winning design was drawn from many entries in a contest open to students, alumni, faculty and staff during the 2017-18 academic year. “The details are mostly connected to life on campus at LMU and the student experience,” said the Bulgarian-born artist, who goes by the professional name Elisa Piron. “It’s a true honor for me to leave my mark of creativity on ‘The University of Silicon Beach,’ where future generations will challenge their minds through academia and where inventors will rise.”

The goal of the contest was to create a designed environment that makes a strong statement regarding LMU, Playa Vista, media, technology, community and an optimistic future. Participants were urged to think boldly and capture the LMU experience.

Piron took those instructions and created a mural that represents all the schools and colleges and depicts mission-related icons. She also portrays LMU students and faculty cooperating with entrepreneurial and high-tech companies. The mural itself is infused with the spirit of creativity that permeates the Silicon Beach area.

Elisaveta Pironkova Petrov ’12 submitted the winning entry from last year’s LMU Playa Vista Campus Elevator Lobby Design Contest.

She said that the design was inspired by her experiences on campus. “The contest made me step up my game,” Piron said. “I had brainstormed ideas on the theme and I dedicated time every day, two to three hours for three months. This is the coolest thing I’ve ever made.”

The Playa Vista Campus mural is a large-scale version of her art, with its geometric shapes and playful characters.

Piron earned her degree in communications studies and came to LMU on a tennis scholarship, and during her senior year she was captain of the women’s tennis team. She now works as a freelance artist as well as a tennis instructor in Northern California.